INUVIK (June 27, 2014) – Creative displays at several NWT airports are part of a new Government of the Northwest Territories (GNWT) initiative to promote NWT arts and crafts and profile the work of NWT artists to visitors.

Deputy Minister of Industry, Tourism and Investment Peter Vician unveiled a display at the Inuvik airport Wednesday, one of six displays that have been created and installed in NWT airports. These airport displays, made possible in partnership with the Department of Transportation, are also located in Norman Wells, Fort Simpson, Hay River, Fort Smith and Yellowknife.

Many of the artists represented in the Inuvik art display were on hand for its official unveiling. This announcement also marks a step in the implementation of the GNWT’s overall Arts Program, introduced in March, to support and increase the profile of NWT art and artists.

“Our airports provide a perfect venue to profile the diverse and creative works of NWT artists, and we anticipate that travellers will appreciate the introduction to regional artists and communities, and also the opportunity to purchase these fine arts and crafts,” said Mr. Vician. “The promotion and sale of these products also helps to stimulate our grassroots economy and provide artists, especially those in smaller communities, with income opportunities and a chance to showcase their talent.”

While varied in their construction, the airport displays are comprised of a mounted, flat-screen monitor, surrounded by a stylized graphic border containing information about local arts, artists and the NWT Arts Program.

During the Economic Opportunities Strategy engagement sessions held across the territory, many participants and stakeholders identified the need to better develop and promote markets for the NWT’s traditional arts and crafts. In particular, it was recommended that these identifiable symbols of the NWT be linked to the NWT’s emerging Aboriginal tourism sector.

For more information:

Alayna Ward
Manager, Public Affairs and Communications
Industry, Tourism and Investment
Government of the Northwest Territories
Tel: (867) 920-8696
Email: alayna_ward @gov.nt.ca